The Bowen Group

  • Digital Strategist **Contingent upon contract award**

    Job Locations US-DC
    Posted Date 1 month ago(1 month ago)
    ID
    2018-1257
    # of Openings
    1
    Category
    Social Media
  • Overview

    Ready to jump on board with the industry leader in the provision of wellness services to the military and veteran communities? The Bowen Group has an outstanding opportunity for a Digital Strategist to join our team. This is a full-time position in Washington, DC. Level up in your career and support the military community at The Bowen Group.

    What you'll be doing at The Bowen Group

    • Develop strategic digital communication plan, all tactis and messaging to parallel client message
    • Develop an approach to optimize all client channels
    • Provides technical expertise across all social media processes, technologies, platforms and strategies for audience engagement
    • Proactively engages with clients; assesses requirements and recommends solutions; identifies new or value-added opportunities; promotes services and solutions tailored to organizational core competencies and strengths via meetings, contacts, white papers, presentations, demonstrations, etc.
    • Responsible for developing and executing a social media strategy and content plan through a variety of social media platforms
    • Identifies, develops and implements best practices and tools for program execution 
    • Oversees all social media project schedules; recommends work schedules and prioritizes work activities to meet project objectives
    • Stays abreast of new social media sites, platforms and emerging technologies 
    • Develops, maintains and updates as appropriate all social media standard operating procedures and checklists
    • Coordinates and provides live onsite social media support for client events as requested
    • Evaluates and analyzes social media tactics as part of the strategic communication process using various analytical tools; provides analysis and recommendations on social media strategies and tactics for monthly, quarterly and other reports as requested by client
    • Writes, posts and monitors social media content for a wide variety of platforms, including Facebook, Twitter, and Instagram
    • Performs other duties as requested

    What's a good fit

    • Bachelor's degree 
    • 10 years of experience supporting strategic communications, marketing, and social media tactics for government and commerical clients
    • Demonstrated experience building a program/campaign brand and increasing social media reach and engagement
    • Ability to understand client goals and objectives and how to translate those into social media objectives, strategies and content
    • Proven experience in social media planning and content development and curation, including exceptional writing skills and photo selection
    • Proven experience in social media metrics evaluation, analysis and application
    • Proven experience with a comprehensive suite of social media platforms and tools
    • Proven experience in applying and integrating multiple social media platforms and tactics in support of a communication campaign
    • Proven experience planning and managing live social media coverage of special events using social media tactics/platforms (e.g., live tweets, Instagram, etc.)
    • Ability to successfully pass a background check
    • PC literacy required; MS Office skills (Outlook, Word, Excel, PowerPoint, Access)
    • Proof of eligibility to work in the United States

     

    Benefits

    • Health, Dental, Vision
    • Generous vacation and holiday leave
    • Flexible Spending Account (medical and dependent)
    • 401(k)
    • Group Life insurance
    • Short-term and Long-term Disability
    • Tuition assistance
    • Gym membership discount

     

    We are an Equal Employment Opportunity employer providing all qualified applicants with consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or national origin.

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