The Bowen Group

Senior Marketing Strategist

US-VA-Stafford
1 month ago
ID
2017-1217
# of Openings
1
Category
Marketing

Overview

The Bowen Group, a values-led, industry leader in strategy, outreach and engagement, and health and wellness services is searching for a Senior Marketing Strategist. This is a part-time position located in Stafford, VA and Washington DC Metro area. 

Responsibilities

  • Lead all marketing endeavors for the company to include overseeing media relations and digital strategies 
  • Design and implement integrated marketing strategies
  • Implement marketing strategies that result in measurable outcomes
  • Responsible for producing content for the company’s online presence
  • Conduct targeted market research to stay abreast of trends, marketing movements, and strategies
  • Creates and maintains repository of curated content, consumer demographics, and key data to support business operations
  • Identifies resources for customers and company marketing endeavors

Qualifications

  • Bachelors’ Degree; Masters’ preferred in marketing, communications, journalism or related field
  • Experience in marketing and communications
  • Experience in designing, implementing and measuring marketing strategies
  • Analytical and creative thinking
  • Outstanding communication and interpersonal skills
  • Outstanding writing capabilities
  • Thorough knowledge of and experience in web and media platforms and analytics
  • Comfortable working independently, with internal business teams and with external agencies
  • Experience with content management systems preferred but not necessary
  • Proof of eligibility to work in the United States
  • Ability to successfully pass a background check

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